Creating your own publication used to be prohibitively expensive for more companies. With today’s technology it is now very affordable to create your own company magazine. Check out what the Title/Appraisal Vendor Management Association is doing with their own quarterly newsletter. RGA puts this publication together using thought leadership from the organization’s members and its [...]
Every good manager knows that measurement is critical to ensuring good results. The difference between good managers and great ones is what they measure. When it comes to marketing and public relations, there have been plenty of metrics used over the years. Now that New Media tools are maturing, the debate is raging about what [...]
We’re very fortunate here. While we consult with some great companies on their PR efforts, we also write for some of the top industry trade publications, not as independent experts but as journalists. This keeps us connected to our roots, ensures that we never stop thinking like the editors we serve and makes us better [...]
We’re seeing and hearing some great comments about the recent Distressed Servicing 2009 Conference that was developed and presented by EuroCatalyst and our friends at Housing Wire. No one from RGA attended the event, but then only about 300 people in the industry were invited, among them, some people who really understand that part of [...]
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